2:2可以申请南安普顿大学啦!

2017-06-15
 

 

  Subject Area A to Z

  Subject Area: Design

  1. MA Communication Design

  课程链接:

  http://www.southampton.ac.uk/wsa/postgraduate/taught_courses/ma_communication_design.page#entry_requirements

  申请要求:

  The admissions policy for the MA Communication Design is based on students having a good honours degree in a relevant subject (2.2 or above) or an equivalent standard in other qualifications approved by the University.

  课程简介:

  该课程专注于移动和数字网络媒体设计,旨在在教授学生最实用的设计方案的同时,向学生传递关于数字媒体、数码城市、移动文化交融过程中的新思维。

  课程侧重研究,旨在确保你的工作能够根植于当今通信设计学科中所争论的焦点问题。课程还将让你设计的作品以及设计实践活动,在和分布式流媒体空间有很强的相关性的同时,还能对其有所影响甚至推动它的发展。

  到课程结束,你将完成一系列的创造性工作任务。你的专业技能将会得到提升同时还会获得分析和设计产品的能力。不论你将来是要进入媒体和设计行业工作,或是创建自己的公司,抑或从事更输入的科研工作,这门课程都将是你职业发展的有力保障。

  With a focus on design for mobile and digital networked media this programme brings practical design work together with the latest thinking about digital media, digital cities, remix and mobile cultures.

  An emphasis on research ensures your work is grounded in the key current critical debates within the communication design discipline. This also ensures your designs and design practices have relevance, impact and power in a distributed media space.

  By the end of the course you will have completed a portfolio of creative work, developed your professional skills and gained the analytical and design production competences to secure employment in the media and design industries, start your own business, or pursue further research.

  课程设置:

  Semester 1

  Compulsory:

  ▪ Professional and Academic Skills (practice)

  Core:

  ▪ Design And New Media

  Semester 2

  Core:

  ▪ Design Laboratory

  2. MA Design Management

  课程链接:

  http://www.southampton.ac.uk/wsa/postgraduate/taught_courses/ma_design_management.page#entry_requirements

  申请要求:

  The admissions policy for MA Design Management is based on students having a good honours degree in a relevant subject (2.2 or above) or an equivalent standard in other qualifications approved by the University.

  课程简介:

  该课程面向渴望进入设计管理领域工作的个人开设。课程与服务业和制造业有着千丝万缕的联系。

  课程 鼓励学生提出自己原创的创意,这将让学生有能力和设计师、营销人员、金融家、律师和客户协商并共同创造出最佳的设计思维

  通过学习,你将具备相应的思维和技能来面对以下这些设计管理领域的挑战:

  ▪ 消费者关注焦点与设计流程的关系;

  ▪ 设计与法律特别是知识产权的关系;

  ▪ 针对优秀设计的品牌资产开发;

  ▪ 新产品的开发流程;

  ▪ 金融和设计;

  This programme is aimed at individuals eager to develop a career in Design Management that is relevant to a wide sector of service and manufacturing industries. You will be encouraged to develop original and creative ideas that will allow you to negotiate and co-create with designers, marketers, financiers, lawyers, and clients in the pursuit of the best design thinking.

  You will be able to develop your thinking and skills in the following Design Management challenges:

  ▪ The relationship of a consumer focus and design processes

  ▪ The relationship of design and law, especially in intellectual property

  ▪ Brand equity development in excellent design

  ▪ New product development processes

  ▪ Finance and design

  课程设置:

  Semester 1

  Compulsory:

  ▪ Professional and Academic Skills 1

  ▪ Strategic Design Management and Marketing

  Core:

  ▪ Design Management 1

  Semester 2

  Compulsory:

  ▪ Professional and Academic Skills 2

  Core:

  ▪ Design Management

  3. MA Global Advertising and Branding

  课程链接:

  http://www.southampton.ac.uk/wsa/postgraduate/taught_courses/ma-global-advertising-and-branding.page#entry_requirements

  申请要求:

  The admissions policy for MA Global Advertising and Branding is based on students having a good honours degree in a relevant subject (2.2 or above) or an equivalent standard in other qualifications approved by the University.

  课程简介:

  您将学习视觉分析、管理实践、理论模型、通信设计、现有和新兴的媒体技术、广告传播的过程以及品牌的协同迭代开发以及营销活动。

  你将在一个令人兴奋的环境中练习自己的批判性思维,分析当代和全球的广告活动。课程将重点帮助学生树立品牌意识,并强化学生的书面和口头表达能力,将你培养为广告界新一届领军人物。

  You will study visual analysis, management practice, theoretical models, communication design, existing and emerging media technologies, the advertising process and management of the collaborative iterative development of branding and marketing campaigns.

  In an exciting environment, you will practice critical thinking and analysis of contemporary and global advertising.

  核心课程:

  Semester 1

  Compulsory:

  ▪ Professional and Academic Skills 1

  ▪ Advertising & Branding: Contextual Themes & Issues

  Core:

  ▪ Global Advertising & Branding 1

  Semester 2

  Compulsory:

  ▪ Professional and Academic Skills 2

  Core:

  ▪ Global Advertising & Branding 2

  4. MA Global Media Management

  课程链接:

  http://www.southampton.ac.uk/wsa/postgraduate/taught_courses/ma_global_media_management.page#entry_requirements

  申请要求:

  The admissions policy for the MA Global Media Management is based on students having a good honours degree in a relevant subject (2.2 or above) or an equivalent standard in other qualifications approved by the University.

  课程简介:

  你将学习一些商业、慈善和活动组织所采用的策略和管理技术,比如他们如何创新,听众和用户对这种创新行为的回应,以及他们如何打造自己的媒体资源。

  通过撰写批判性论文、参加实践型的研究项目和学术报告将使你具备战略和分析技能。让你可以在文化创意机构和企业开启自己的职业生涯,或从事博士研究。

  You will explore the strategies and management techniques employed by commercial, charity, and activist organisations, how creative ideas are developed, and how audiences and users respond to them, or generate their own media material.

  Critical essays, practice-based projects, and scholarly reports will prepare you with the strategic and analytical skills to pursue careers in cultural and creative organisations and businesses or to pursue doctoral research.

  核心课程:

  Semester 1

  Compulsory:

  ▪ Professional and Academic Skills 1

  ▪ Critical Media Practice

  Core:

  ▪ Global Media 1: Ideas and Debates

  Semester 2

  Compulsory:

  ▪ Professional and Academic Skills 2

  Core:

  ▪ Global Media 2: Industries and Technologies

  就业前景:

  ▪ Digital Strategist

  ▪ Social Media Manager

  ▪ Community Manager

  ▪ Media Planner

  ▪ Advertising Account Executive

  ▪ Brand Manager

  ▪ Digital Marketing Executive

  ▪ Content Strategist

  Education Studies:

  MA (Ed) Dissertation through flexible study

  课程链接:

  http://www.southampton.ac.uk/education/postgraduate/taught_courses/ma_ed_dissertation_through_flexible_study.page#entry_requirements

  申请要求:

  Entry normally requires a first degree and/or teaching or other professional experience, and standard University language requirements (if applicable). You will also need to demonstrate that you are well equipped to study independently, and that you possess, or are able to develop, the skills and attributes that will be essential.

  课程简介:

  这一创新方案不仅仅局限于传统课堂教学模式,还通过独立学习和小规模研究相结合,让你能在导师的支持下,充分利用大学实施培养你的专门能力。

  我们的专家研究范围广泛。同时我们也鼓励学生与我们联系,讨论我们是否有你感兴趣的研究方向。

  例如近年来的研究方向包括:

  ▪ 教育学研究;

  ▪ 解决学校或大学有关课程的问题;

  ▪ 提升专业发展;

  ▪ 调查内在问题,扩大参与面;

  ▪ 开发基于先进技术的 学习方法;

  This innovative programme does not adopt a traditional classroom model of delivery, but enables you to develop specialist expertise through a combination of independent study and small-scale research, usually in your own work context, with tutor support and full access to University facilities.

  Specialist study is available across a wide range of areas, and we encourage you to contact us to discuss whether we could support you with your particular area of interest. For example, in recent years some generic areas have included:

  ▪ investigating aspects of pedagogy

  ▪ addressing curriculum-related issues in schools and colleges

  ▪ enhancing professional development

  ▪ investigating issues of inclusion and widening participation

  ▪ developing technology-based approaches to learning.

  核心课程:

  没有必修课